By Deliverable
Collateral (printed sales materials)
There are times when word of mouth, direct mail, advertising and the website have done their jobs and a personal contact has been established. Now, a professional piece of collateral that reinforces the brand and that the customer will remember and keep is now in order. Whether it’s a product or service brochure, a trade show handout, or a custom-designed tool, the quality of the printed piece reflects the brand and the person handing it off.